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Get ready for Prime Day on July 11 – 12, 2023
Our annual Prime Day sale is coming soon. The 48-hour event will take place from July 11 through 12 for Prime members in all Prime-eligible stores.
To participate in Prime Day, you can create a coupon up to 48 hours before the event, and a Prime Exclusive Discount or sponsored products campaign at any time before or during the event.
We’ve also made it easier for customers to discover products from small businesses with the Small Business badge.
For our customer-facing site, go to our Prime Day page.
We look forward to your participation!
Amazon Seller Service
